Google Ads

An Increase In Clicks, Means An Increase In Conversions Learn about our on-point Google Ads services…

Google’s Massive Reach
Google is an internationally recognised brand with over 5 billion searches a day; you want your brand there. With extensive experience and a team of talented Pay-Per-Click advertising experts, OnPoint Media is here to help you do it right.

Bring Any Budget To The Table
You have full control over the budget of your Google Ads campaigns. You control everything, starting from the max bid on the ad, right through to the daily and monthly budget of the campaign.

Harness Intent
With Google Ads you are not advertising to people who don’t want to be advertised to, you are advertising to people who are looking for something specific.

Receive More Conversions
Improve the amount of traffic to your website by using Google Ads this will ultimately lead to more people actually buying or signing up for your products and services (we call these actions “conversions”).

If you’d like to know how OnPoint can grow your Traffic,
Connect With Us, you’ll be glad you did.

How Google Ads Work

Most Google Ads Campaigns work by bidding for keywords to get the best rankings. There are several different bidding strategies and campaigns that can be set up, based on what your business wants to achieve.

– PPC (Pay Per Click) is perfect for driving traffic to your website.

– Working with impressions is ideal for brand awareness campaigns.

– Smart Bidding offers a more automated bidding process as well as conversion tracking strategies, making it ideal for conversions (landing clientele and generating sales).

Why Does Your Business Need Google Ads?

Increased website traffic – greater business exposure – a more prevalent online presence for your business – tracking important metrics – and of course, sales conversions.

These are just a few ways that Google Ads gives businesses an edge, all while letting you keep control of your budget.

6 Important Reasons To Invest In Google Ads

1 | Increases Leads and Customers

Google Ads is among the best tools for lead generation with the potential to gain extremely targeted customers. It allows you to put your business in front of people who want to buy your products and services.

2 | Flexible Marketing Platform

Google Ads is suitable for all kinds and sizes of businesses. With is you can target customers by location, the type of device they’re using, demographics, and much more. You can easily customise campaigns to focus on specific types of online users while setting your own budgets for them as well.

3 | Higher Return On Investment

Unlike other online marketing strategies, Google Ads only makes you pay for ads that people click on. Well optimised campaigns deliver a high return on investment, which may not be possible with other marketing strategies.

4 | Faster and More Transparent Results

Google Ads delivers quick, straightforward results with the added benefit of full reporting of your campaigns. This makes it easy to analyse their progress and make calculated decisions to improve them. View the ads clicked, keywords used, where conversions happened, and the cost of clicks. These key features make Google Ads a transparent and feature-rich system.

5 | Tap Into Large, High Quality Traffic

Google’s massive users-base and market-dominance has the potential to send large amounts of customers to a website. It shows highly relevant content and ads to users on a daily basis, which has a positive effect on businesses that advertise through Google Ads, since they return high-quality leads to your business’s website.

6 | Gain More Insights On Your Market

Learn about your customers, the keywords they use to find your website, their location, the devices they use, and the times and days they search. This information can be used to improve your products and services, as well as to refine your marketing efforts. Don’t waste money advertising to people who are not interested in what you have to offer, use Google Ads instead.

Our Google Ads Services Include

Search Network campaign – (Text ads on Google search results)

Display Network campaign – (Image ads on websites)

Shopping campaign – (Product listings on Google)

Video campaign – (Video ads on YouTube)

App campaign – (Your app promotion on many channels)

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